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What happens after your product launch? More customer conversations!

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What happens after your product launch? More customer conversations!

Like bears coming out of hibernation, two Founders are coming out of beta development phase and back into customer conversations. It’s exciting now to be coming out of the relative isolation of programming and back into the Springtime of launch, iterate, revise. Our conversations with college, university students and staff led us to develop Motee….

Magician Joshua Lozoff: Trust is a Paradox

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Protagonist Lab took some time to interview Joshua Lozoff, an amazing magician.  We talked about mentalism, connecting with people, and trust. Who better to learn about trust from than someone who professionally tricks people for entertainment? He shares insights into creating trust and discovering gratitude. What does it take to become a happy person and…

KISS Your Customer

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KISS Your Customer

KISS your customer. Do that by connecting earnestly with them. Oh, of course you are not stupid. I’ve been so intelligent, I was stupid. Let me explain. It happened maybe 6 years ago. I used the word mucilage. Mucilage.Look it up. Mucilage is “a polysaccharide substance extracted as a viscous or gelatinous solution form plant…

Question your Minimum Viable Product

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Question your Minimum Viable Product

At the lab we started approaching developers for creating our minimum viable product. Those conversations are a lot like a pitch. You offer an overview of your market, how you anticipate serving them and what your payment strategy is all about. We spoke with Oak City Labs in Apex, NC. and Big Pixel, Raleigh, NC…

Make a Shitty First Draft a Priority for Your Startup Project

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Make a Shitty First Draft a Priority for Your Startup Project

Make a shitty first draft a priority for your startup. Your shitty first draft needs you. What I mean is that your service, product or killer app needs a version of itself. And that means you need to be Dr. Frankenstein and birth that monster. Mark it. Draw a circle on the calendar. We started our…

Find Poetry in your Branding Message to Narrow your Identity

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Find Poetry in your Branding Message to Narrow your Identity

Let’s find the poetry in our branding Message. Who are we? What is Protagonist Lab? Why might we be interesting to anyone? Embrace the branding message identity crisis. It is the only way to find poetry at the intersection of the customer, the interiour identity, and the marketplace. Our branding message has been pretty broad…

J. Lewis Takes Us to School

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We interview Mr. Lewis, an Engineering Teacher with Charles W Stanford Middle School. He shares insight into growth mindset and solving impossible tasks. Tune in for major pearls of wisdom about growth mindsets. It was a great chat and wonderful afternoon. Thank you Mr. Lewis. “Nobody’s ever finished.” True. Very true. We think the Mythbusters would…

A Case of the “I Can’ts”

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A Case of the “I Can’ts”

“‘Tis none for you; there is nothing either good or bad, but thinking makes it so.”  W. Shakespeare Fear can over ride your intuition. When that happens creative solutions to problems are hard to find. Better to step back and reduce the fear. I’ve got a case of the “I can’ts”.  It’s a toxic mixture….

Erika Reviews Paul

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Collaboration. How to collaborate? Why do you collaborate? The peer review offered me a critical piece of information to help the collaboration wheels rolling. Listen to the needs of your partner. Adjust accordingly. Great key to success.

Peer Review Vlog!

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  Erika and I, sit down to note our strengths and chart adjustments during our three month peer review. Team work builds the foundation that gives your ideas a place to grow. Peer review template > peerreviewtemplate  

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